XWave Headset Lets You Control iPhone Apps With Your BRAIN

You could argue that the iPhone's biggest UI leap was turning the user's finger into a stylus. Now, with the PLX XWave headest, you can turn your BRAIN into the stylus. Or your finger? My head hurts already.
From what I can gather—and this is only from what I can gather—the PLX XWave is a sesnor-laden headset that plugs into your iPhone, iPod Touch, or iPad and lets you interact with apps simply by thinking. This promotional video shows a glowing orb appearing in the palms of users, but I'm pretty sure that doesn't actually happen when you're using it:

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